Reward makes key hire in the Midlands to build on year one growth

Photograph: (Left to Right) Steph Brown and Adam Jolley

In a bid to build on major year one growth in the Midlands, Reward Finance Group has further bolstered its team by appointing Adam Jolley as its new Business Development Director.

With Reward providing tailored business finance loans and asset based solutions between £50k and £5m to SMEs, Adam’s focus will be on enhancing its presence in the region and further cementing relationships with its established network of introducers, commercial finance brokers and borrowers.

With over 14 years’ experience in the finance sector and having previously worked as a commercial broker, Adam will work closely with both his own contacts and Reward’s network to guide the region’s SMEs through the working capital needed to grow their business or overcome a short-term financial need.

Speaking about joining Reward, Adam commented: “Reward’s first year in the Midlands has been staggering in terms of growth, especially when you consider the team here have boosted the local economy by lending over £5m to the region’s SMEs. It’s a very exciting time to join the company and I feel my experience in both finance and property will complement what is already a very strong proposition to take to businesses across a diverse range of sectors.”

“Having also previously worked in this space on the other side of the fence as a commercial finance broker, I was very attracted to the way Reward do business. Its reputation is built on a flexible, common-sense approach to lending and a commitment to helping remove barriers many SMEs face when accessing funding to drive business success or overcome a short-term financial hurdle.”

Steph Brown, Reward’s Regional Director for the Midlands, added: “We’ve really thrived during a first year of establishing ourselves in the region and so it’s exciting to be in a position to now build on that growth and further recruit the best talent. Adam certainly fits that profile and I believe his experience and knowledge in the commercial finance sector will enhance our offering to clients and prove a perfect fit with what we’re trying to achieve in the year ahead.”